Chocolate sales abroad increased more than 80% in the period
Confectionery and snacks exports from Brazil had a strong increase of 35.52% in 2018 compared to the previous year, reaching US$ 679.9 million. The trend that has been in place since 2017, has already been confirmed when exports grew 19.4% compared to 2016. Foreign chocolate sales increased by 80.8% during the year, an impressive growth reflecting the resurgence of cacao farming in the country, in a sustainable manner, and the manufacture of more sophisticated confectionery products, which have been continuously gaining recognition in international competitions.
Exports are expected to remain growing, according to Brasil Sweets and Snacks, a trade promotion project developed in a partnership by ABICAB (Brazilian Chocolates, Peanuts end Candies Industry Association) with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).
The leading market for Brazilian confectionery products still is Mercosur, an economic block that includes Argentina, Uruguay, Paraguay, Brazil and Chile and Bolivia as associates. The exports to Mercosur reached US$ 133.6 million, followed by sales to Africa (US$ 127.6 million), Europe (US$ 111 million) and North America (US$ 86.8 million). The destination with the highest growth recorded in exports of confectionery and snacks was Africa, reflecting the dynamism of the region.
The chocolate exports were the fastest growing, reaching $ 195.2 million in the year. The leading market for Brazilian chocolate was Mercosur, where the equivalent of US$ 73.3 million of the product was exported.
The second place in the growth ranking, peanut sales increased 36.6% for in natura (US$ 266.1 million) and 24.8% for processed peanuts (US$ 26 million). Sales of candies and gums increased 8.8% to US $ 158.6 million.
The exports of typical Brazilian sweets made from peanuts – such as paçoca and pé de moleque – is also worth highlighting, in addition to the traditional dulce de leche and fruit candy, which increased 16.3% to US$ 24.3 million. Foreign sales of cereal bars grew 13.5% to US$ 16.5 million.
"The Brazilian confectionery industry is undergoing a period of increasing exports, reflecting the significant investments in automation and technology made by Brazilian companies that have allowed us to create more sophisticated products that follow international trends such as greater attention to health and sustainable manufacturing processes", says Ubiracy Fonseca, president of ABICAB.
In order to maintain the pace in, ABICAB has already prepared a significant schedule of foreign trade promotion in 2019, which includes visits to six countries. It started in January with the participation at ISM, the largest international fair of confectionery and snacks in Cologne, Germany.
ABOUT ABICAB –The Brazilian Chocolates, Peanuts and Candies Industry Association was founded in 1957 and represents the national confectionery industry in public and private spheres in Brazil and abroad. The national confectionery industry represents $ 8.4 billion in retail value, employs more than 34,000 workers, is considered one of the major producers in the world and is widely recognized by the quality and safety of its products. ABICAB exists to develop, protect and promote the confectionery industry, aiming to stimulate a responsible consumption. Currently, ABICAB encompasses the Brazilian production chain, representing 93% of the chocolate market, 92% of the candy and confections market and 63% of the peanut market.
ABOUT BRASIL SWEETS AND SNACKS – The Brasil Sweets and Snacks Project has been developed to strengthen and advance the sector and it is among ABICAB´s main activities. The Project was created in partnership with Apex-Brasil, in March 1998, aiming to promote Brazilian products in the international market, and currently supports 43 companies that export to over 140 countries. www.brasilsns.org.br
ABOUT APEX-BRASIL – The Brazilian Trade and Investment Promotion Agency (Apex-Brasil) works to promote Brazilian products and services abroad, and to attract foreign investment to strategic sectors of the Brazilian economy. Apex-Brasil organizes several initiatives aiming to promote Brazilian exports abroad. The Agency´s efforts comprise trade and prospective missions, business rounds, support for the participation of Brazilian companies in major international trade fairs, arrangement of technical visits of foreign buyers and opinion makers to learn about the Brazilian productive structure, and other select activities designed to strengthen the country’s branding abroad. Apex-Brasil also plays a leading role in attracting foreign direct investment (FDI) to Brazil, by working to identify business opportunities, promoting strategic events and lending support to foreign investors willing to allocate resources in Brazil. www.apexbrasil.com.br/en/home
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